Listed below are 31 things you are not doing for your photo business, but should be doing. Many are advanced ideas. Some ideas, like flossing, are things you know you should do, but don’t. The rest are ideas that never crossed your mind. Ultimately, I believe you will find a few ideas on this list that you are not doing. If that is not the case and you are doing all of these things, good for you.
You are not …
1. Creating video slide shows of your work or portfolios
2. Placing your videos in the local Google search
3. Using Digg or StumbleUpon to share your photographs
4. Re-releasing older blog posts on Twitter
5. Publishing your blog through Amazon for the Kindle https://kindlepublishing.amazon.com/
6. Effectively using site maps on your Web site
7. Managing your RSS feeds with Feedburner
8. Tracking the effectiveness of your links with Bit.ly
9. Customizing your Photoshop Web galleries
10. Placing Google Analytics code in all your online client Web galleries
11. Regularly sending promotional post cards
12. Sending thank you cards via U.S. mail
13.Using Grader.com to review your Web site through the eyes of Google
14. Offering special gifts in exchange for prospects’ e-mails
15. Creating affiliate programs to sell your work
16. Ignoring the stupid games, polls and applications on social media sites
17. Scaling your Web activities for mobile devices
18. Remembering that Google isn’t the only search engine on the Web
19. Backing up your digital files off site
20. Writing articles to help establish yourself as an expert
21. Testing your Web sites on different browsers
22. Calibrating your monitor on a regular basis
23. Calibrating your printer
24. Optimizing all your pages — not just the front page – for searches
25. Placing meta data and water marking images before you upload to the Web
26. Thanking people who link to your Web site or blog
27. Offering Web site translation buttons for your international prospects and customers
28. Syncing all of your communications tools so they work seamlessly
29. Creating and updating a price list
30. Culling your contact lists
31. Understanding your changing market
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Tags: digg, FeedBurner, google, rss, search, Search Engines, Web search engine, Website
What a terrific kick in the pants this article is (in a good way!)
Many thanks for sharing!
Great list, Rosh! Many important points and ideas that should not be forgotten, and the sort of points that make you think “oh yeah – I should get round to doing that”.
I’m adding them to my lists at gubb.net in the hope of addressing them next time I’m wondering what I should be working on.
Cheers
thanks, Rosh.
Really like #3-5.
best…Stan
Thanks everyone. I enjoyed writing the list. Feel free to add more.
Rosh
Love the point 18! So true…
Frederic
http://www.fredericsune.com
As mentioned in our earlier Twitter exchange…
#32 challenge convention
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What great tips. No matter how much you do in a day, there’s always a few additional things you can do that have the impact to change. I’ve been meaning to convert some of my presentations to video slides – just haven’t had the time. I’ve now added them to my list. Thanks for the great list.
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Months later and still powerful thought provocing.
lol you’re right – I’m not doing these things. But I am now…… starting at the top…..