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Archive for 'Seo'

Wrong answer

I had a project estimate presentation with a large client.  We had a long list of topics and services to discuss.  One of the services was search engine optimization (SEO).
I was asked to justify the price tag for SEO.  I explained what we do, the actions, research and management of each page.  Although my response [...]

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New Media Photographer Podcast 86

This week Rosh talks about the apple ipad.

New Media Photographer: A photographer who publishes to the web.
Time: 30:00
Podcast hosted by Rosh Sillars
This podcast is about new media, social media and digital marketing for the photographer.
Topics on this week’s show: Marketing over coffee interview with Seth Godin, grader.com, woorank.com, compete.com, Where are the people reading your [...]

 
icon for podpress  New Media Photographer Podcast 86 [30:00m]: Play Now | Play in Popup | Download
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A sacrifice to the Google gods: May the harvest be fruitful

Last month I sacrificed a quality Google image listing for an experiment.
The second photograph on the left is my image. It comes up under the search term “people photographer.”  I am well-represented in that department.  My Web site portfolio tends to appear consistently in the top five.
The front-page image of my people site has been represented [...]

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Social media analytics you should be using

Here are three tools you may not be using. More analytics for social media are being developed all the time.  The video below shares some thoughts on the current analytics offered by Youtube, facebook and flickr.

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New Media Photographer Podcast 82

This week Rosh has an announcement.

New Media Photographer: A photographer who publishes to the web.
Time: 37:53
Podcast hosted by Rosh Sillars
This podcast is about new media, social media and digital marketing for the photographer.
Topics on this week’s show: New opportunities, have the money conversation, Strictly Business, Images are still needed, everything you do is marketing, Rosh [...]

 
icon for podpress  New Media Photographer Podcast 82 [37:53m]: Play Now | Play in Popup | Download
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New Media Photographer Podcast 80

This week Rosh interviews photographer Rick Sammon.

New Media Photographer: A photographer who publishes to the web.
Time: 39:46
Podcast hosted by Rosh Sillars
This podcast is about new media, social media and digital marketing for the photographer.
Topics on this week’s show: Rick Sammon, photography news from Trevor Current, What matters now, The basics of the web site, It’s [...]

 
icon for podpress  New Media Photographer Podcast 80 [39:46m]: Play Now | Play in Popup | Download
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Don’t forget Web site basics

Sometimes it’s good to review some of the basics.
What do people find when they land on your page? Are they pleased?
Does your Web site look professional? Can visitors easily identify who you are and the name of your business?  Don’t forget  to have easy-to-find contact information on every page of your Web site.
Is your Web [...]

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Google Search options you don’t know about

Google has a lot to offer when it comes to search results and support of your search engine optimization (SEO) efforts. Much of it is found on the front page of Google. This video is about some of the search tools and applications you might not know are available to you.

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New Media Photographer Podcast 75

This week Rosh talks about the Royal Oak photowalk, adwords, the web site and iphoneography.

New Media Photographer: A photographer who publishes to the web.
Time: 28:20
Podcast hosted by Rosh Sillars
This podcast is about social, digital and new media and how it relates to the photographer.
Topics on this week’s show: Photowalk Royal Oak, Do adwords work?, Photo tech [...]

 
icon for podpress  New Media photographer Podcast 75 [28:20m]: Play Now | Play in Popup | Download
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Giving up the Web site

Is it time to give up the standard Web site?  Is the online brochure a thing of the past?
In the age of social media, the brochure is still important. But static Web pages should only be a part of your Web site.  The law of Google requires regularly updated relevant content and lots of quality [...]

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